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SIREM : 90 years of innovation

Since 1928, SIREM product range has supported the major changes of the 20th Century: household appliances revolution, agriculture mechanization, industry automation, search for security and wellness.


  • 2016: Kickoff of the new aquabike in individual cabin by AquaFit Technologie: AquaFit Easy. Decisively design, this new product allows to complete the aquabike in individual cabin product offer and to cover all the target markets.
  • 2015: SIREM launches COVEO its new motorization for swimming pool covers with a whole immersed and above ground range improving by 30% the closing speed.
  • 2015: SIREM parts with SODIM and the brand Aqua Dolce.
  • 2013: SIREM launches AquaFit Technologie. Beginning of the manufacturing and marketing of aquabikes in individual cabins for the professionals of Wellness (aesthetics, beauty centers ...).
  • 2009: Development of the Spa activity with the brand Aqua Dolce and the purchase of SODIM. SIREM progressively completes its offer of spas and pumps with shells and accessories to be able to provide a French supply to its partners.
  • 2008: Launching of the first range of portable leisure spas.
  • 2004: Launching of a new range of motorizations for automatic swimming pools covers. To enter this market of automatic swimming pools covers, SIREM totally upgrades its product range towards dedicated and comprehensive motorizations solutions integrating the electronic control.
  • 1998: Launching of the motor-driven rollers activity for the unwinding advertising display.
  • 1996: Launching of the powered rollers line of product for supermarkets checkouts belts.
  • 1995: Development of the Balneotherapy activity (Purchase of ASD). SIREM completes progressively its offer of pumps with jets and accessories enabling to offer a full supply kit to manufacturers of bath tubes.
  • 1994: Move to a new unit of 7000 covered square meters in the outskirts of Lyon (Saint Maurice de Beynost).
  • 1960-70: Shut down of the drain pumps activity. Focus on a new market with a strong growth: milk tank coolers. The company implements an approach of development of specific products for each customer, the basis of its current strategy.
  • 1950-1960: Transition in the commercial strategy to the sale to industrial integrators (OEM). SIREM takes over the market of drain pumps for washing machines. SIREM supplies the major manufacturers of the time throughout Europe. The production of drain pumps reaches 25 000 units/month.
  • 1946: SIREM gets into the small household appliances. Beginning of the manufacturing of electrical motors. Development of a wide range of small appliances, for households (food processors « Combinex », electric ice-cream makers, portable washing machines...) and professionals (knife-sharpeners for butchers, ironing machines for dry cleaners...). SIREM is present at the Paris Fair and local Fairs, hits the headlines of publications such as Elle, Paris-Match, Femmes Françaises...
  • 1937: Radio d'Art AB became « Société Industrielle de Radio Électricité & Mécanique » (SIREM).
  • 1928: Establishment in Lyon of the « Radio d'Art AB » company by Mr A. Bermante. Manufacture of TSF radio sets.      


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